Tayyaba
First, it was our beloved ‘The L Word: Generation Q’, then it was ‘Let the Right One In’ and ‘American Gigolo’ and now Showtime has canceled the comedy series ‘I Love That For You’ after one season. Starring Vanessa Bayer, this series picked up quite a steady fanbase, and let me tell you – they are not happy.
Why did it get canceled?
Deadline reported that there had been a heavy internal effort to get the series renewed at Showtime. Aside from that, In December, star Matt Rogers revealed that the scripts for the second season had already been written. Despite all of this, Showtime cancelled this well received series following their new programming strategy that has shifted to three lanes outlined by the CEO of Paramount Media Networks: first focusing on shows featuring high-stakes worlds, second focus on complex characters and subversive antiheroes, and lastly the focus is on culturally diverse series along with building up franchises with spin-off series.
“’I Love That For You’ has completed its run on Showtime. We want to thank Vanessa, Jeremy, and Jessi, along with the incredible cast and crew for their hard work and wish them the best going forward.”
Statement by Showtime
What was this series about?
Created and executive produced by Vanessa Bayer and Jeremy Beiler, this comedy series builds on Bayers personal experiences with leukemia in her childhood. It tells the story of Joanna Gold and her determination to keep her job as the host of a shopping channel, which she achieves by lying to her bosses that her childhood cancer has returned. Fans were really looking forward to season 2, but Showtime following the trend of networks canceling shows after a few seasons running has got them disappointed once again.