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Elon Musk Is Rebranding Twitter! Plans To Change The Household Name To A Bland ‘X’

Twitter’s billionaire owner, Elon Musk, has announced intentions to rebrand the social media network as “X.” The famous blue bird emblem, which has been used by Twitter since its creation in 2006, would be phased out. Musk announced the change in Twitter’s logo to a “X” in a series of tweets on Saturday night, releasing an animated gif of a stylized X on a stark black background.

Source: Gonzalo Fuentes / Reuters

What else do we know about Twitter’s rebrand?

Since Twitter’s inception, the blue bird has served as a symbol representing communication and connection. However, with Musk’s intention to redesign Twitter as “X,” the blue bird is likely to be sent to digital obscurity. As is typical of Musk, it’s difficult to know how serious he is. The man is known for making startling remarks and then either not following through or turning away from them after all. “If a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow. And soon we shall bid adieu to the twitter brand and, gradually, all the birds,” The eccentric figure recently tweeted commenting on the matter.

Source: Elon Musk / Twitter

An hour later to the previous tweet, he posted a gif that portrayed the letter “X” against a black background with fans speculating it will become the new face of Twitter. He also stated that the platform’s website will use the domain name, and he ran a poll asking whether he should “Change default platform color to black,” gaining approximately 75% of the public’s support as of Sunday morning. Tweets are planned to be designated as an X instead, and followers will be given the term “viewers,” an allusion to Musk’s objective of making Twitter more like TikTok or YouTube.

What is more information on Elon Musk’s his favor of the letter ‘X’?

In April 2023, the corporation announced that Musk had changed the name of the company from Twitter Inc. to X Corp., which has been registered in Nevada and has its headquarters in San Francisco. Aside from this early rebrand, Elon also has a son named X Æ A-12 (Phew. That’s a mouthful.), with the singer and artist Grimes, preferring to call him by a sweet (?) nickname, X.

Source: Elon Musk / Twitter

Nonetheless, Musk has long since been obsessed with the letter. The billionaire launched the website and online banking provider in 1999, which would later join with another company to form PayPal. Musk repurchased the domain from the company in 2017 and announced in a tweet on Saturday that the new Twitter will run on it, as mentioned before. As a testimony to our earlier statement, Musk tweeted Friday night while sharing an image of himself forming an X with both of his hands whilst standing in front of Tesla Model X signs: “Not sure what subtle clues gave it away, but I like the letter X.”